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LoginLove is a central theme in humanity across time and cultures. But what exactly is it, and why do we all approach it so differently? How does it affect us so deeply that sane people have gone mad over it? The dating life in New York City can grow tiresome and wearing. In an attempt to explore and hopefully overcome their fears and inadequacies, Tim and Jessica will go through the motions of a relationship for the next 40 days: the commitment, time, companionship, joys and frustrations.
Over in New York, two close friends had decided to stage an experiment, dating for 40 consecutive days, and writing about the experience. The premise went viral, and soon the two single designers who conducted the experiment, Timothy Goodman and Jessica Walsh, were appearing everywhere. Eighteen months later, and the pair are back, with a book about their experiment, and the aftermath. Now, I have to admit, two summers ago, I tried to get into 40 Days. I remember reading the first couple of days of the experiment, but struggling to get into it.
Having both struggled with opposite relationship problems in the past, they decided to date each other for 40 days as a social experiment last spring. New posts are added daily from July 10 to August 16th. You can check it out here.
The beautifully constructed website—which went live in mid-July—chronicles the experiment of two long-time friends fed up with the New York City dating scene who begin a relationship told through a series of daily blog posts. If virtually every recent article written about modern relationships is to be believed, casual hookups are rapidly replacing more familiar dating practices. That is not the case here. Instead, Walsh and Goodman jumped headlong into a fully formed relationship, complete with weekly couples therapy sessions.
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